SS
Sven Severin
Author · 1 book
Born in 1977, Sven Severin trained as an advertising business professional and holds a degree in business administration from the St. Gallen Business School (SGBS). He worked in marketing from 1995 onward, with an early focus on online communications. In this capacity, he served national and international clients in fields including media, consumer electronics, financial services, tourism and industrial technology. He also headed the online division of a medium-sized advertising agency. During his studies at the St. Gallen Business School, he focused on the Balanced Scorecard. From 2008, Severin was managing partner of marketing solutions direkt, a company of the direkt gruppe.