Frank Huber

Frank Huber grew up in Rottweil and studied at the University of Mannheim, where he earned his doctorate in 1998. He completed his habilitation at the University of St. Gallen in 2002. From 2003 onward, he held a professorship in business administration and marketing at Johannes Gutenberg University Mainz. He was also a co-founder of a management consultancy and served as a scientific adviser. Huber published several books on marketing and product design.