Recommendations based on "What If? Special Sales Serious Scientific Answers to Absurd Hypothetical Questions"

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By Simon Singh

A half century ago, a shocking Washington Post headline claimed that the world began in five cataclysmic minutes rather than having existed for all time; a skeptical scientist dubbed the maverick theory the Big Bang. In this amazingly comprehensible history of the universe, Simon Singh decodes the mystery behind the Big Bang theory, lading us through the development of one of the most extraordinary, important, and awe-inspiring theories in science.

By ISAAC ASIMOV

Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express.

By Philip Ball

“Bold and intriguing.”—Wall Street Journal • “Penetrating. . . . Provocative and profound.”—Publishers Weekly (starred review) • “Offers plenty of food for thought.”—Kirkus Reviews (starred review)“Ball’s marvelous book is both wide-ranging and deep. . . . I could not put it down.”—Siddhartha Mukherjee, author of The Song of the Cell and the Pulitzer Prize–winning The Emperor of All MaladiesA cutting-edge new vision of biology that will revise our concept of what life itself is, how to enhance it, and what possibilities it offers.Biology is undergoing a quiet but profound transformation. Several aspects of the standard picture of how life works—the idea of the genome as a blueprint, of genes as instructions for building an organism, of proteins as precisely tailored molecular machines, of cells as entities with fixed identities, and more—have been exposed as incomplete, misleading, or wrong.In How Life Works, Philip Ball explores the new biology, revealing life to be a far richer, more ingenious affair than we had guessed. Ball explains that there is no unique place to look for an answer to this question: life is a system of many levels—genes, proteins, cells, tissues, and body modules such as the immune system and the nervous system—each with its own rules and principles. How Life Works explains how these levels operate, interface, and work together (most of the time).With this knowledge come new possibilities. Today we can redesign and reconfigure living systems, tissues, and organisms. We can reprogram cells, for instance, to carry out new tasks and grow into structures not seen in the natural world. As we discover the conditions that dictate the forms into which cells organize themselves, our ability to guide and select the outcomes becomes ever more extraordinary. Some researchers believe that ultimately we will be able to regenerate limbs and organs, and perhaps even create new life forms that evolution has never imagined.Incorporating the latest research and insights, How Life Works is a sweeping journey into this new frontier of the life sciences, a realm that will reshape our understanding of life as we know it.

By Max Bennett, Max S. Bennett, Max Solomon Bennett

"I found this book amazing.I read it through quickly because it was so interesting, then turned around and read much of it again."—Daniel Kahneman, winner of the Nobel Prize in Economics and bestselling author of Thinking Fast & Slow"I've been recommending A Brief History of Intelligence to everyone I know. A truly novel, beautifully crafted thesis on what intelligence is and how it has developed since the dawn of life itself."—Angela Duckworth, bestselling author of GritEqual parts Sapiens, Behave, and Superintelligence, but wholly original in scope, A Brief History of Intelligence offers a paradigm shift for how we understand neuroscience and AI. Artificial intelligence entrepreneur Max Bennett chronicles the five "breakthroughs" in the evolution of human intelligence and reveals what brains of the past can tell us about the AI of tomorrow.In the last decade, capabilities of artificial intelligence that had long been the realm of science fiction have, for the first time, become our reality. AI is now able to produce original art, identify tumors in pictures, and even steer our cars. And yet, large gaps remain in what modern AI systems can achieve—indeed, human brains still easily perform intellectual feats that we can't replicate in AI systems. How is it possible that AI can beat a grandmaster at chess but can't effectively load a dishwasher? As AI entrepreneur Max Bennett compellingly argues, finding the answer requires diving into the billion-year history of how the human brain evolved; a history filled with countless half-starts, calamities, and clever innovations. Not only do our brains have a story to tell—the future of AI may depend on it.Now, in A Brief History of Intelligence, Bennett bridges the gap between neuroscience and AI to tell the brain's evolutionary story, revealing how understanding that story can help shape the next generation of AI breakthroughs. Deploying a fresh perspective and working with the support of many top minds in neuroscience, Bennett consolidates this immense history into an approachable new framework, identifying the "Five Breakthroughs" that mark the brain's most important evolutionary leaps forward. Each breakthrough brings new insight into the biggest mysteries of human intelligence. Containing fascinating corollaries to developments in AI, A Brief History of Intelligence shows where current AI systems have matched or surpassed our brains, as well as where AI systems still fall short. Simply put, until AI systems successfully replicate each part of our brain's long journey, AI systems will fail to exhibit human-like intelligence.Endorsed and lauded by many of the top neuroscientists in the field today, Bennett's work synthesizes the most relevant scientific knowledge and cutting-edge research into an easy-to-understand and riveting evolutionary story. With sweeping scope and stunning insights, A Brief History of Intelligence proves that understanding the arc of our brain's history can unlock the tools for successfully navigating our technological future.

By David Deutsch

A penetrating exploration of the new physics, including time travel, quantum computers, and the multiverse – as referenced in the film “Avengers: Endgame”For David Deutsch, a young physicist of unusual originality, quantum theory contains our most fundamental knowledge of the physical world. Taken literally, it implies that there are many universes “parallel” to the one we see around us. This multiplicity of universes, according to Deutsch, turns out to be the key to achieving a new worldview, one which synthesizes the theories of evolution, computation, and knowledge with quantum physics. Considered jointly, these four strands of explanation reveal a unified fabric of reality that is both objective and comprehensible, the subject of this daring, challenging book.The Fabric of Reality explains and connects many topics at the leading edge of current research and thinking, such as quantum computers (which work by effectively collaborating with their counterparts in other universes), the physics of time travel, the comprehensibility of nature and the physical limits of virtual reality, the significance of human life, and the ultimate fate of the universe. Here, for scientist and layperson alike, for philosopher, science-fiction reader, biologist, and computer expert, is a startlingly complete and rational synthesis of disciplines, and a new, optimistic message about existence.

By Matt Simon

“A bizarre collection of evolution tales . . . the weirder, the better.” —Entertainment WeeklyA fascinating exploration of the awe-inspiring, unsettling ingenuity of evolution from Wired writer Matt Simon, author of Plight of the Living Dead (coming soon from Penguin Books)On a barren seafloor, the pearlfish swims into the safety of a sea cucumber’s anus. To find a meal, the female bolas spider releases pheromones that mimic a female moth, luring male moths into her sticky lasso web. The Glyptapanteles wasp injects a caterpillar with her young, which feed on the victim, erupt out of it, then mind-control the poor (and somehow still living) schmuck into protecting them from predators.These are among the curious critters of The Wasp That Brainwashed the Caterpillar, a jaunt through evolution’s most unbelievable, most ingenious solutions to the problems of everyday life, from trying to get laid to finding food. Join Wired science writer Matt Simon as he introduces you to the creatures that have it figured out, the ones that joust with their mustaches or choke sharks to death with snot, all in a wild struggle to survive and, of course, find true love.Winner of the American Library Association’s Alex Award

By Stanislas Dehaene

'Absorbing, mind-enlarging, studded with insights ... This could have significant real-world results' Sunday TimesHumanity's greatest feat is our incredible ability to learn. Even in their first year, infants acquire language, visual and social knowledge at a rate that surpasses the best supercomputers. But how, exactly, do our brains learn?In How We Learn, leading neuroscientist Stanislas Dehaene delves into the psychological, neuronal, synaptic and molecular mechanisms of learning. Drawing on case studies of children who learned despite huge difficulty and trauma, he explains why youth is such a sensitive period, during which brain plasticity is maximal, but also assures us that our abilities continue into adulthood. We can all enhance our learning and memory at any age and 'learn to learn' by taking maximal advantage of the four pillars of the brain's learning algorithm: attention, active engagement, error feedback and consolidation.The human brain is an extraordinary machine. Its ability to process information and adapt to circumstances by reprogramming itself is unparalleled, and it remains the best source of inspiration for recent developments in artificial intelligence. How We Learn finds the boundary of computer science, neurobiology, cognitive psychology and education to explain how learning really works and how to make the best use of the brain's learning algorithms - and even improve them - in our schools and universities as well as in everyday life.

By Marcus Du Sautoy

Britain's most famous mathematician takes us to the edge of knowledge to show us what we cannot know. Is the universe infinite? Do we know what happened before the Big Bang? Where is human consciousness located in the brain? And are there more undiscovered particles out there, beyond the Higgs boson? In the modern world, science is king: weekly headlines proclaim the latest scientific breakthroughs and numerous mathematical problems, once indecipherable, have now been solved. But are there limits to what we can discover about our physical universe? In this very personal journey to the edges of knowledge, Marcus du Sautoy investigates how leading experts in fields from quantum physics and cosmology, to sensory perception and neuroscience, have articulated the current lie of the land. In doing so, he travels to the very boundaries of understanding, questioning contradictory stories and consulting cutting edge data. Is it possible that we will one day know everything? Or are there fields of research that will always lie beyond the bounds of human comprehension? And if so, how do we cope with living in a universe where there are things that will forever transcend our understanding? In What We Cannot Know, Marcus du Sautoy leads us on a thought-provoking expedition to the furthest reaches of modern science. Prepare to be taken to the edge of knowledge to find out if there's anything we truly cannot know.

By Isaac Asimov

Twenty of the finest science fiction short stories from one of the genre's greatest writers, Isaac Asimov. Isaac Asimov was the Grand Master of the Science Fiction Writers of America, the founder of robot ethics, and one of the world's most prolific authors of fiction and non-fiction. Asimov's short fiction has been enjoyed by millions for more than half a century. Within this collection are stories often voted among the best science fiction stories of all time, including Hugo Award-winning title story 'Bicentennial Man', which explores a robot's journey towards becoming human. Asimov was always ahead of his time and his work stands today as the clearest expression of our collective hopes and fears for the future.

By Paul Davies

'A gripping new drama in science ... if you want to understand how the concept of life is changing, read this' Professor Andrew Briggs, University of OxfordWhen Darwin set out to explain the origin of species, he made no attempt to answer the deeper question: what is life? For generations, scientists have struggled to make sense of this fundamental question. Life really does look like magic: even a humble bacterium accomplishes things so dazzling that no human engineer can match it. And yet, huge advances in molecular biology over the past few decades have served only to deepen the mystery. So can life be explained by known physics and chemistry, or do we need something fundamentally new?In this penetrating and wide-ranging new analysis, world-renowned physicist and science communicator Paul Davies searches for answers in a field so new and fast-moving that it lacks a name, a domain where computing, chemistry, quantum physics and nanotechnology intersect. At the heart of these diverse fields, Davies explains, is the concept of information: a quantity with the power to unify biology with physics, transform technology and medicine, and even to illuminate the age-old question of whether we are alone in the universe. From life's murky origins to the microscopic engines that run the cells of our bodies, The Demon in the Machine is a breath-taking journey across the landscape of physics, biology, logic and computing. Weaving together cancer and consciousness, two-headed worms and bird navigation, Davies reveals how biological organisms garner and process information to conjure order out of chaos, opening a window on the secret of life itself.