Recommendations based on "Tom Cruise: An Unauthorized Biography"

This inside look at some of the most famous advertising campaigns in recent history created by Bill Bernbach, founder of Doyle Dave Bernbach, includes details on each campaign's history and philosophy, as well as theories on advertising

A narrative tour de force that combines wide-ranging scholarship with captivating prose, Kevin Starr's acclaimed multi-volume Americans and the California Dream is an unparalleled work of cultural history. In this volume, Starr covers the crucial postwar period--1950 to 1963--when the California we know today first burst into prominence.Starr brilliantly illuminates the dominant economic, social, and cultural forces in California in these pivotal years. In a powerful blend of telling events, colorful personalities, and insightful analyses, Starr examines such issues as the overnight creation of the postwar California suburb, the rise of Los Angeles as Super City, the reluctant emergence of San Diego as one of the largest cities in the nation, and the decline of political centrism. He explores the Silent Generation and the emergent Boomer youth cult, the Beats and the Hollywood "Rat Pack," the pervasive influence of Zen Buddhism and other Asian traditions in art and design, the rise of the University of California and the emergence of California itself as a utopia of higher education, the cooling of West Coast jazz, freeway and water projects of heroic magnitude, outdoor life and the beginnings of the environmental movement. More broadly, he shows how California not only became the most populous state in the Union, but in fact evolved into a mega-state en route to becoming the global commonwealth it is today.Golden Dreams continues an epic series that has been widely recognized for its signal contribution to the history of American culture in California. It is a book that transcends its stated subject to offer a wealth of insight into the growth of the Sun Belt and the West and indeed the dramatic transformation of America itself in these pivotal years following the Second World War.

"When discussing greatness, we have too often distilled it down to how many rings someone has won, neglecting to celebrate the incredible influence that players have had on the evolution of basketball. Kirk's book beautifully explains this other side of greatness—how one player's skill and style of play can change the game forever."—JJ RedickThe bestselling author of Sprawlball, Kirk Goldsberry returns with a visual feast of a book—equal parts Book of Basketball and Shea Serrano—that uses sharp writing, his signature graphics, and cutting-edge statistical analyses to unpack how a handful of NBA superstars —MJ to Lebron to Jokic—have reshaped pro basketball and charted the course to the future of the NBA.Every few years a talent comes along that disrupts everything we think we know about how the NBA should work. Whether it’s scoring, playmaking, or shooting, these are players and tactics that fundamentally challenge how the game is played and what greatness looks like on a basketball court. For a period of time, these players each become an “Atlas” for the league, carrying the weight of the NBA on their shoulders, but also providing the roadmap that points the way to the future of the sport. In tandem, they map out the modern NBA’s creation.Goldsberry returns with a highly visual, electrifying tour through the last three decades of NBA history, showing the “Atlas” players that have led us out of the brutishness of 90s hoops and into the wide open spaces of the most skilled era in NBA history. Charting the course from Jordan to Jokic—with plenty of stops along the way for Iverson, Kobe, Curry, and of course Lebron—Goldsberry, who was instrumental in helping spur the NBA’s statistical revolution, has designed a vibrant new way to compare and debate the contributions of the best NBA players of all-time. Masterfully connecting NBA past and present through incisive writing and stunning visual statistical analyses, he shows how we’ve come to this unprecedented moment, a time when offensive efficiency and shooting percentages are higher than ever.Using beautifully designed, four-color shot maps and illustrations, Goldsberry offers a graphic journey through the last thirty years of the NBA that covers up to the 2023 season and is as much fun to look at as it is to read. The end result offers stories and analyses of a select group of NBA superstars that open up lively debates, reveal just how singular their talents truly are, and characterize the dramatic 21st-century metamorphosis of the best basketball league in the world.

The #1 New York Times bestselling biography of how Steve Jobs became the most visionary CEO in history.Becoming Steve Jobs breaks down the conventional, one-dimensional view of Steve Jobs that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobsanswers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Schlender knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Tetzeli humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we've all lived through, and the ways in which Jobs changed our world.A rich and revealing account, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with an evolution in management style to create one of the most valuable and beloved companies on the planet.

If you’re a sports fan, you know James Duthie.   The biggest games, the biggest trades, the juiciest rumours—chances are Duthie is the guy you tuned in to hear talk about them. There are other experts and insiders, stats guys and analysts, but no one else who can talk about sports with the humour, the knowledge, and the charisma Duthie brings to every event he covers. He also makes the best spoof videos. The Guy on the Left tells the story of Duthie’s career in broadcasting, from a nerdy appearance on a game show to chatting with Tiger Woods in the men’s room at The Masters. It’s a behind-the-scenes look at celebrated moments like Sidney Crosby’s famous game-winning goal at the Vancouver Olympics, but also less celebrated insights, like the disclosure that sports broadcasters often aren’t wearing pants on air. There are stories about goofing around with NHL superstars like Roberto Luongo and Anze Kopitar. There are also stories about wandering into the wrong house after walking his dog and surprising his neighbour in her underwear. His stories can also be serious. Tragedy strikes more than once in the sports world. Most notably, he had to go to air on the evening of September 11, 2001. His reflections on the way sport is part of all of our lives, from the athletes and sports figures on the planes to the kids who lost coaches and parents, are a powerful reminder of both the importance of sport and how lucky we all are to be part of it. Funny, thoughtful, self-deprecating, and wry, The Guy on the Left is everything fans love about James Duthie.

A poignant, humorous, behind-the-scenes memoir  from Kenny “The Jet” Smith—superstar basketball commentator, host of top-rated Inside the NBA, and two-time NBA champion. Smith reveals memorable inside stories of his playing and broadcasting careers, focusing on the star players, coaches, and mentors who inspired him along the way.   Kenny Smith was a star at the University of North Carolina before his storied NBA run, in which he won two championships with the Houston Rockets. His tremendous popularity skyrocketed when he joined TNT’s new show, Inside the NBA, which has thrived for twenty-four years and won multiple Emmy awards, receiving enormous acclaim for the insight, humor, social commentary, and unrivaled basketball coverage from Kenny Smith, Charles Barkley, Shaquille O’Neal, and Ernie Johnson, Jr. Kenny is known to fans for his laser-sharp analysis and eloquent observations of the basketball scene and culture.   In this honest and deep memoir, Kenny writes chapters about each of the extraordinary people who taught him invaluable life lessons. He illuminates the personalities, affections and quirks of friends such as Michael Jordan, Shaquille O’Neal, Charles Barkley and Kobe Bryant, among others, and what he learned from each of them. He writes about his legendary UNC coach, Dean Smith, and other indelible role models through his career. And he interweaves poignant material about his upbringing in Queens, NY, his parents, his children, and his marriage, explaining the rich knowledge he obtained from the important figures around him. Kenny is also a strong, intelligent voice on race, as his fans and TV viewers will know. Ultimately this is a revealing, humorous, powerful memoir, offering a candid glimpse inside the rarified world of elite sports and broadcasting, with inspiring takeaways.

The unusual, frequently outrageous autobiography of one of the great business geniuses of our time, Richard Branson.In little more than twenty-five years, Richard Branson spawned nearly a hundred successful ventures. From the airline business (Virgin Atlantic Airways), to music (Virgin Records and V2), to cola (Virgin Cola), and others ranging from financial services to bridal wear, Branson has a track record second to none. Many of his companies were started in the face of entrenched competition. The experts said, "Don't do it." But Branson found golden opportunities in markets in which customers have been ripped off or underserved, where confusion reigns, and the competition is complacent. In this stressed-out, overworked age, Richard Branson gives us a new model: a dynamic, hardworking, successful entrepreneur who lives life to the fullest. Branson has written his own "rules" for success, creating a group of companies with a global presence, but no central headquarters, no management hierarchy, and minimal bureaucracy. Family, friends, fun, and adventure are equally important as business in his life. Losing My Virginity is a portrait of a productive, sane, balanced life, filled with rich and colorful stories, including: - Crash-landing his hot-air balloon in the Algerian desert, yet remaining determined to have another go at being the first to circle the globe- Signing the Sex Pistols, Janet Jackson, the Rolling Stones, Boy George, and Phil Collins- Fighting back when British Airways took on Virgin Atlantic and successfully suing this pillar of the British business establishment- Swimming two miles to safety during a violent storm off the coast of Mexico- Staging a rescue flight into Baghdad before the start of the Gulf War And much more. Losing My Virginity is the ultimate tale of personal and business survival from a man who combines the business prowess of Bill Gates and the promotional instincts of P. T. Barnum.

Red Auerbach is the architect and mastermind behind one of the most dominant franchises in professional sports history, the Boston Celtics. The cigar -chomping Auerbach wasn't a passive bench coach, but an aggressive, demanding and often volatile mentor who coached 11 Hall of Famers and led Boston to 10 Eastern Division titles in 16 years. Auerbach's passionate style reaped large rewards. From 1959-1966, the Celtics won 8 straight NBA championships, a streak unmatched in sports history. His career coaching record currently ranks fifth all-time in NBA history. Auerbach led Boston to 99 playoff victories, third all-time behind Phil Jackson and Pat Riley. He showcased his coaching prowess in 11 straight All-Star games, was named NBA Coach of the Year in 1965 and, in 1970, was selected as the NBA's 25th Anniversary All-Time Team coach. Auerbach began his coaching career in 1946 in the BAA with the Washington Capitals and led them to the 1947 and 1949 division titles.

Put on your blue suede shoes and get ready for another addition to the Who Was…? series! The King could not have come from humbler origins: Born in Tupelo, Mississippi, during the Depression, he grew up with the blues music of the rural South, the gospel music of local churches, and the country-western classics. But he forged a sound all his own—and a look that was all his own, too. With curled lip, swiveling hips, and greased pompadour, Elvis changed popular music forever, ushering in the age of rock and roll. Geoff Edgers’s fascinating biography of this icon of American pop culture includes black and- white illustrations on nearly every spread.

George Plimpton takes to the ice with the Boston Bruins in this memorable portrait of the rough-and-tumble world of professional hockey, repackaged and featuring a foreword from Denis Leary and never-before-seen content from the Plimpton Archives. In Open Net, George Plimpton takes to the ice as goalie for his beloved Boston Bruins. After signing a release holding the Bruins blameless if he should meet with injury or death, he survives a harrowing, seemingly eternal five minutes in an exhibition game against the always-tough Philadelphia Flyers. With reflections on such hockey greats as Wayne Gretzky, Bobby Orr, and Eddie Shore, Open Net is at once a celebration of the thrills and grace of the greatest sport on ice and a probing meditation into the hopes and fears of every man.