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Even bad code can function. But if code isn't clean, it can bring a development organization to its knees. Every year, countless hours and significant resources are lost because of poorly written code. But it doesn't have to be that way.Noted software expert Robert C. Martin, presents a revolutionary paradigm with Clean Code: A Handbook of Agile Software Craftsmanship. Martin, who has helped bring agile principles from a practitioner's point of view to tens of thousands of programmers, has teamed up with his colleagues from Object Mentor to distill their best agile practice of cleaning code on the fly into a book that will instill within you the values of software craftsman, and make you a better programmerbut only if you work at it.What kind of work will you be doing? You'll be reading codelots of code. And you will be challenged to think about what's right about that code, and what's wrong with it. More importantly you will be challenged to reassess your professional values and your commitment to your craft.  Clean Code is divided into three parts. The first describes the principles, patterns, and practices of writing clean code. The second part consists of several case studies of increasing complexity. Each case study is an exercise in cleaning up codeof transforming a code base that has some problems into one that is sound and efficient. The third part is the payoff: a single chapter containing a list of heuristics and smells gathered while creating the case studies. The result is a knowledge base that describes the way we think when we write, read, and clean code. Readers will come away from this book understandingHow to tell the difference between good and bad code How to write good code and how to transform bad code into good code How to create good names, good functions, good objects, and good classes How to format code for maximum readability How to implement complete error handling without obscuring code logic How to unit test and practice test-driven development What smells and heuristics can help you identify bad codeThis book is a must for any developer, software engineer, project manager, team lead, or systems analyst with an interest in producing better code. 

Google’s Executive Productivity Advisor offers insights on how to make the “new way of work” work for you, providing actionable steps to optimize your productivity, accomplish more, prevent burnout, and cultivate a harmonious work-life balance. Every day, tens of thousands of Google employees, from executives to interns, rely on Laura Mae Martin’s tips and best practices for how to make the most of their time. Now, with Uptime, Laura brings her unique approach to productivity and well-being to anyone who wants to be more effective and experience “calm accomplishment,” whether at work, at school, or in their own personal lives. Laura began her Google career in sales but quickly carved out a niche for herself as a productivity expert. For more than a decade, she’s been coaching Google executives and employees on how to achieve a state of “productivity Zen”—a holistic approach to conquering everything from the avalanche of emails in their inboxes to becoming the master of their own calendars and running excellent meetings. Her strategies have been widely adopted by many, including entry-level employees looking to amplify their individual impact, middle managers, and top executives working across global teams. As many of us have moved to a hybrid environment blending work and home, managing our time efficiently and remaining productive is more important than ever. In Uptime, Laura shows how to thrive no matter where you’re working, giving concrete steps that help you focus on your priorities and keep good systems, routines, and tactics in place. Uptime explains how to make technology work for you and make “feeling on top of it” your new normal. It’s a blueprint for operating at the highest levels of productivity while enhancing your own personal well-being.

Escape “Zombie Scrum” and Get Real Value from Agile! “Professional Scrum and Zombie Scrum are mortal enemies in eternal combat. If you relax your guard, Zombie Scrum comes back. This guide helps you stay on your guard, providing very practical tips for identifying when you have become a Zombie and how to stop this from happening. A must-have for any Zombie Scrum hunter.” --Dave West, CEO, Scrum.org “Barry, Christiaan, and Johannes have done a magnificent job of accumulating successful experiences and sharing their inspiring stories in this very practical book. They don't shy away from telling it like it is, which is why their proposals are always as useful as they are grounded in reality.” --Henri Lipmanowicz, cofounder, Liberating Structures Millions of professionals use Scrum. It is the #1 approach to agile software development in the world. Even so, by some estimates, over 70% of Scrum adoptions fall flat. Developers find themselves using “Zombie Scrum” processes that look like Scrum, but are slow, lifeless, and joyless. Scrum is just not working for them. Zombie Scrum Survival Guide reveals why Scrum runs aground and shows how to supercharge your Scrum outcomes, while having a lot more fun along the way. Humorous, visual, and extremely relatable, it offers practical approaches, exercises, and tools for escaping Zombie Scrum. Even if you are surrounded by skeptics, this book will be the antidote to help you build more of what users need, ship faster, improve more continuously, interact more successfully in any team, and feel a whole lot better about what you are doing. Suddenly, one day soon, you will remember: that is why we adopted Scrum in the first place! Learn how Zombie Scrum infects you, why it spreads, and how to inoculate yourself Get closer to your stakeholders, and wake up to their understanding of value Discover why Zombie teams can't learn, and what to do about it Clear away the specific obstacles to real continuous improvement Make self-managed teams real so people can behave like humans, not Zombies Zombie Scrum Survival Guide is for Scrum Masters, Scrum practitioners, Agile coaches and leaders, and everyone who wants to transform the promises of Scrum into reality. Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12 year, $1 million dollar research into effective sales performance, this groundbreaking resource details the revolutionary SPIN (Situation, Problem, Implication, Need payoff) strategy. In SPIN Selling, Rackham, who has advised leading companies such as IBM and Honeywell delivers the first book to specifically examine selling high value product and services. By following the simple, practical, and easy to apply techniques of SPIN, readers will be able to dramatically increase their sales volume from major accounts. Rackham answers key questions such as “What makes success in major sales” and “Why do techniques like closing work in small sales but fail in larger ones?” You will learn why traditional sales methods which were developed for small consumer sales, just won't work for large sales and why conventional selling methods are doomed to fail in major sales. Packed with real world examples, illuminating graphics, and informative case studies and backed by hard research data SPIN Selling is the million dollar key to understanding and producing record breaking high end sales performance. Sales Behavior and Sales Success. Obtaining Commitment: Closing the Sale. Customer Needs in the Major Sale. The SPIN Strategy. Giving Benefits in Major Sales. Preventing Objections. Preliminaries: Opening the Call. Turning Theory into Practice.

An analysis of the new business paradigm shows how firms that do "everything right" can nevertheless fail because of new technologies and disruptions in the market structure.

In this timely manifesto, the authors of the New York Times bestseller Rework broadly reject the prevailing notion that long hours, aggressive hustle, and "whatever it takes" are required to run a successful business today.In Rework, Jason Fried and David Heinemeier Hansson introduced a new path to working effectively. Now, they build on their message with a bold, iconoclastic strategy for creating the ideal company culture—what they call "the calm company." Their approach directly attack the chaos, anxiety, and stress that plagues millions of workplaces and hampers billions of workers every day.Long hours, an excessive workload, and a lack of sleep have become a badge of honor for modern professionals. But it should be a mark of stupidity, the authors argue. Sadly, this isn’t just a problem for large organizations—individuals, contractors, and solopreneurs are burning themselves out the same way. The answer to better productivity isn’t more hours—it’s less waste and fewer things that induce distraction and persistent stress.It’s time to stop celebrating Crazy, and start celebrating Calm, Fried and Hansson assert.Fried and Hansson have the proof to back up their argument. "Calm" has been the cornerstone of their company’s culture since Basecamp began twenty years ago. Destined to become the management guide for the next generation, It Doesn't Have to Be Crazy at Work is a practical and inspiring distillation of their insights and experiences. It isn’t a book telling you what to do. It’s a book showing you what they’ve done—and how any manager or executive no matter the industry or size of the company, can do it too.

Give effective, dynamic, and memorablepresentations just like Steve JobsBased on the author’s article on Businessweek.com,which became one of the site’s most popular downloads,The Presentation Secrets of Steve Jobs breaks downthe 10 elements that make Steve Jobs’ legendary presentationsso outstanding. Readers implementing theseprinciples to their own presentations are sure to leavea lasting impression, dazzle their audiences, and becomea hard act to follow at any conference or seminar.An enhanced ebook is now available with 12 demonstration videos of Jobs' sure-fire presentation secrets! Select the Kindle Edition with Audio/Video from the available formats.

Strategic Monoliths and Microservices helps business decision-makers and technical team members collaborate to clearly understand their strategic problems, and identify their optimal architectural approaches, whether those turn out to be distributed microservices, well-modularized monoliths, or coarse-grained services partway between the two. Writing for MBA and IT students alike, leading software architecture expert Vaughn Vernon and Tomasz Jaskua guide you through making balanced architecture compositional decisions based on need and purpose rather than popular opinion, so you can maximize business value and deliver systems that evolve more easily. Throughout, the authors provide realistic application examples, showing how to construct well-designed monoliths that are maintainable and extensible, and how to decompose massively tangled legacy systems into truly effective microservices.

With the award-winning book Agile Software Development: Principles, Patterns, and Practices, Robert C. Martin helped bring Agile principles to tens of thousands of Java and C++ programmers. Now .NET programmers have a definitive guide to agile methods with this completely updated volume from Robert C. Martin and Micah Martin, Agile Principles, Patterns, and Practices in C#.This book presents a series of case studies illustrating the fundamentals of Agile development and Agile design, and moves quickly from UML models to real C# code. The introductory chapters lay out the basics of the agile movement, while the later chapters show proven techniques in action. The book includes many source code examples that are also available for download from the authors’ Web site.Readers will come away from this book understanding Agile principles, and the fourteen practices of Extreme Programming Spiking, splitting, velocity, and planning iterations and releases Test-driven development, test-first design, and acceptance testing Refactoring with unit testing Pair programming Agile design and design smells The five types of UML diagrams and how to use them effectively Object-oriented package design and design patterns How to put all of it together for a real-world projectWhether you are a C# programmer or a Visual Basic or Java programmer learning C#, a software development manager, or a business analyst, Agile Principles, Patterns, and Practices in C# is the first book you should read to understand agile software and how it applies to programming in the .NET Framework.

In The Software Craftsman, Sandro Mancuso explains what craftsmanship means to the developer and his or her organization, and shows how to live it every day in your real-world development environment. Mancuso shows how software craftsmanship fits with and helps students improve upon best-practice technical disciplines such as agile and lean, taking all development projects to the next level. Readers will learn how to change the disastrous perception that software developers are the same as factory workers, and that software projects can be run like factories.