Empfehlungen basierend auf "Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal (Business Skills and Development)"

In the new edition of this highly acclaimed new York Times bestseller, Robert Cialdini seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Robert Cialdini makes this crucially important subject surprisingly easy. With Cialdini as a guide, you don’t have to be a scientist to learn how to use this Science. You’ll learn cialdini’s universal principles of influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you’ll learn how to defend yourself against unethical influence attempts. You may think you know these principles, but without understanding their intricacies, you may be ceding their power to someone else. Cialdini’s principles of persuasion: reciprocation commitment and consistency social proof liking authority scarcity unity, the newest principle for this edition understanding and applying the principles ethically is cost-free and deceptively easy. Backed by Dr. Cialdini’s 35 years of evidence-based, peer-reviewed scientific research—including a three-year field study on what leads people to change—influence is a comprehensive guide to using these principles to move others in your direction.

From the renowned psychologist who introduced the world to “growth mindset” comes this updated edition of the million-copy bestseller—featuring transformative insights into redefining success, building lifelong resilience, and supercharging self-improvement.“Through clever research studies and engaging writing, Dweck illuminates how our beliefs about our capabilities exert tremendous influence on how we learn and which paths we take in life.”—Bill Gates, GatesNotes“It’s not always the people who start out the smartest who end up the smartest.”After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. People with a fixed mindset—those who believe that abilities are fixed—are less likely to flourish than those with a growth mindset—those who believe that abilities can be developed. Mindset reveals how great parents, teachers, managers, and athletes can put this idea to use to foster outstanding accomplishment.In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset. She also expands the mindset concept beyond the individual, applying it to the cultures of groups and organizations. With the right mindset, you can motivate those you lead, teach, and love—to transform their lives and your own.

Groundbreaking new research shows that by grabbing hold of the three-step "loop" all habits form in our brains—cue, routine, reward—we can change them, giving us the power to take control over our lives. "We are what we repeatedly do," said Aristotle. "Excellence, then, is not an act, but a habit." On the most basic level, a habit is a simple neurological loop: there is a cue (my mouth feels gross), a routine (hello, Crest), and a reward (ahhh, minty fresh). Understanding this loop is the key to exercising regularly or becoming more productive at work or tapping into reserves of creativity. Marketers, too, are learning how to exploit these loops to boost sales; CEOs and coaches are using them to change how employees work and athletes compete. As this book shows, tweaking even one habit, as long as it's the right one, can have staggering effects. In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes readers inside labs where brain scans record habits as they flourish and die; classrooms in which students learn to boost their willpower; and boardrooms where executives dream up products that tug on our deepest habitual urges. Full of compelling narratives that will appeal to fans of Michael Lewis, Jonah Lehrer, and Chip and Dan Heath, The Power of Habit contains an exhilarating argument: our most basic actions are not the product of well-considered decision making, but of habits we often do not realize exist. By harnessing this new science, we can transform our lives.

Wall Street Journal BestsellerMuch of the advice we’ve been told about achievement is logical, earnest…and downright wrong. In Barking Up the Wrong Tree, Eric Barker reveals the extraordinary science behind what actually determines success and most importantly, how anyone can achieve it. You’ll learn:• Why valedictorians rarely become millionaires, and how your biggest weakness might actually be your greatest strength• Whether nice guys finish last and why the best lessons about cooperation come from gang members, pirates, and serial killers• Why trying to increase confidence fails and how Buddhist philosophy holds a superior solution• The secret ingredient to “grit” that Navy SEALs and disaster survivors leverage to keep going• How to find work-life balance using the strategy of Genghis Khan, the errors of Albert Einstein, and a little lesson from Spider-ManBy looking at what separates the extremely successful from the rest of us, we learn what we can do to be more like them—and find out in some cases why it’s good that we aren’t. Barking Up the Wrong Tree draws on startling statistics and surprising anecdotes to help you understand what works and what doesn’t so you can stop guessing at success and start living the life you want.

“Read this book, follow the steps, and you too can attain the ‘Winner’s Touch.’”—Spencer Johnson, M.D., author of Who Moved My Cheese?Dr. Denis Waitley, a national authority on high-level performance and personal development, reveals his formula for developing the ten qualities of a total winner:• Positive self-awareness • Positive self-esteem • Positive self-control • Positive self-motivation • Positive self-expectancy • Positive self-image • Positive self-direction • Positive self-discipline • Positive self-dimension • Positive self-projection“A heavyweight among motivational writers.”—Charles Paul Conn, author of An Uncommon Freedom

A cutting-edge guide to applying the latest research in brain science to leadership - to sharpen performance, encourage innovation, and enhance job satisfaction.**Featured on NPR, Success, Investor Business Daily, Thrive Global, MindBodyGreen, The Chicago Tribune, and more**There's a revolution taking place that most businesses are still unaware of. The understanding of how our brains work has radically shifted, exploding long-held myths about our everyday cognitive performance and fundamentally changing the way we engage and succeed in the workplace.Combining their expertise in both neuropsychology and management consulting, neuropsychologist Friederike Fabritius and leadership expert Dr. Hans W. Hagemann present simple yet powerful strategies for:- Sharpening focus- Achieving the highest performance- Learning and retaining information more efficiently- Improving complex decision-making- Cultivating trust and building strong teamsBased on the authors' popular leadership programs, which have been delivered to tens of thousands of leaders all over the world, this clear, insightful, and engaging book will help both individuals and teams perform at their maximum potential, delivering extraordinary results.**Named a Best Business Book of 2017 by Strategy+Business**

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?The primary obstacle is a conflict that’s built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems—the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort—but if it is overcome, change can come quickly.In Switch, the Heaths show how everyday people—employees and managers, parents and nurses—have united both minds and, as a result, achieved dramatic results:● The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients.● The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping.● The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer serviceIn a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

Filled with common sense and practical, actionable, advice, Nick Huber’s book reveals that you don’t have to be a genius with a world-changing idea to build a business empire and become a multi-millionaire. Business media, television and movies, and top college courses all tell entrepreneurs the same thing: To succeed in business, you need to have a revolutionary idea. To them, success is about changing the world through constant innovation. But the truth is, 99.999 percent of businesses that pursue this strategy will fail.   In The Sweaty Startup, Nick Huber shows us that you don’t need a ton of money, a brilliant new idea, complex technology, or extreme scale to succeed. There is another way to do business and find success by keeping things simple. Nick encourages readers to pursue opportunities with good odds, low risk, and moderate rewards that will set you up for a successful life, not just a successful business. Forget about mastering your craft, Huber advises. Focus on mastering sales, hiring, and delegation instead. It’s not about doing what you love or pursuing your passion. It’s about following the path of least resistance and executing on a proven idea in a proven market to win.  Bringing together the stories of dozens of successful businesses, including his own, Huber reveals an accessible but often-overlooked path to wealth and a life well-lived. To Nick, entrepreneurship isn’t about trying to reinvent the wheel. It’s not about new ideas, raising venture capital funding, or going on Shark Tank. Instead, it’s about doing common things uncommonly well. The Sweaty Startup is a refreshing and straightforward road map outlining his philosophy for a new generation of entrepreneurs.

The New York Times bestseller! A New York Times Notable Book“The tale of how Konnikova followed a story about poker players and wound up becoming a story herself will have you riveted, first as you learn about her big winnings, and then as she conveys the lessons she learned both about human nature and herself.” —The Washington PostIt's true that Maria Konnikova had never actually played poker before and didn't even know the rules when she approached Erik Seidel, Poker Hall of Fame inductee and winner of tens of millions of dollars in earnings, and convinced him to be her mentor. But she knew her man: a famously thoughtful and broad-minded player, he was intrigued by her pitch that she wasn't interested in making money so much as learning about life. She had faced a stretch of personal bad luck, and her reflections on the role of chance had led her to a giant of game theory, who pointed her to poker as the ultimate master class in learning to distinguish between what can be controlled and what can't. And she certainly brought something to the table, including a Ph.D. in psychology and an acclaimed and growing body of work on human behavior and how to hack it. So Seidel was in, and soon she was down the rabbit hole with him, into the wild, fiercely competitive, overwhelmingly masculine world of high-stakes Texas Hold'em, their initial end point the following year's World Series of Poker.But then something extraordinary happened. Under Seidel's guidance, Konnikova did have many epiphanies about life that derived from her new pursuit, including how to better read, not just her opponents but far more importantly herself; how to identify what tilted her into an emotional state that got in the way of good decisions; and how to get to a place where she could accept luck for what it was, and what it wasn't. But she also began to win. And win. In a little over a year, she began making earnest money from tournaments, ultimately totaling hundreds of thousands of dollars.  She won a major title, got a sponsor, and got used to being on television, and to headlines like "How one writer's book deal turned her into a professional poker player." She even learned to like Las Vegas.But in the end, Maria Konnikova is a writer and student of human behavior, and ultimately the point was to render her incredible journey into a container for its invaluable lessons. The biggest bluff of all, she learned, is that skill is enough. Bad cards will come our way, but keeping our focus on how we play them and not on the outcome will keep us moving through many a dark patch, until the luck once again breaks our way.

DRIVE POSITIVE BUSINESS RESULTS WITH THE POWER OF INSPIRATION The world of business is faster paced than it has ever been. Budgets are being slashed, competition is fierce, and the finance people are scrutinizing profitability and pointing fingers like never before. Pressure for results has never been greater. What is the key to leadership in this high-stakes game? In a word, INSPIRATION. Your employees are your number-one asset, and the quality of your relationship with them will spell the difference between success and failure. Written by leadership expert Jeremy Kingsley, Inspired People Produce Results reveals the secrets to leading in these times of great change. Kingsley explains the essential principles and skills for effective leadership in the twenty-first century: passion, purpose, loyalty, humility, patience, integrity, strong communication skills, establishing a safe working environment, and a commitment to giving personal attention to each team member. Inspiring your people is the key to unlocking your staff's potential. It's the ingredient that enables you to lead your team to unprecedented success. Your ability to inspire makes you more than a manager, it makes you a leader. Inspired People Produce Results helps you unlock incredible growth. Learn how to inspire people by: FOCUSING on the passion that people need to succeed EXAMINING the purpose and mindsets of great leaders DISCOVERING the principles that can change the culture of a company Fast-paced and enjoyable to read, this game-changing leadership guide focuses on a single, vital premise: your success as a leader hinges on your ability to inspire. Inspired People Produce Results provides the tools, the skills, and the inspiration you need to lead your people and your organization to greatness. "Jeremy Kingsley has chosen to focus on the most critical element often missing in companies--not instruction, but inspiration. He has laid out a practical framework to understand what makes for inspired teams and the critical role of leadership." -- MICKY PANT, CEO of Yum! Restaurants International "Now is the perfect time for leaders to understand the importance of inspiring their team. Jeremy Kingsley has given us a tool to help accomplish that with Inspired People Produce Results. This book captures essential principles that will help you to help your people reach their personal and professional goals." -- RICHARD L. FEDERICO, Chairman and Co-CEO, P.F. Chang's China Bistro, Inc. "Jeremy's thoughtful analysis and perspective on the important role of inspirational leaders is long overdue. This easy-to-read book is sure to provide you with valuable insights to drive engagement levels and ultimately greater results in your enterprise." -- DAVID A. BINKLEY, Senior Vice President Global Human Resources, Whirlpool Corporation "Leadership helps individuals find the meaning behind their professions beyond the financials, technologies, or the day-to-day process. Jeremy captures the key component in creating that meaning--inspiration--and then the building blocks necessary to make it a reality." -- JOHN A. MEYER, Co-chairman and CEO, Arise Virtual Solutions Inc.