Empfehlungen basierend auf "Invisible Influence: The Hidden Forces that Shape Behavior"

The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational“A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled.” — Jerome Groopman, New York Times bestselling author of How Doctors Think“Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act, in the marketplace and out. Predictably Irrational will reshape the way you see the world, and yourself, for good.” — James Surowiecki, author of The Wisdom of CrowdsWhy do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.

This revolutionary book goes beyond any recent book on language to dissect how language operates in our minds and how to harness its virtually limitless power.As Dr. Marian explains, while you may well think you speak only one language, in fact your mind accommodates multiple codes of communication. Some people speak Spanish, some Mandarin. Some speak poetry, some are fluent in math. The human brain is built to use multiple languages, and using more languages opens doors to creativity, brain health, and cognitive control.Every new language we speak shapes how we extract and interpret information. It alters what we remember, how we perceive ourselves and the world around us, how we feel, the insights we have, the decisions we make, and the actions we take. Language is an invaluable tool for organizing, processing, and structuring information, and thereby unleashing radical advancement.Learning a new language has broad lifetime consequences, and Dr. Marian reviews research showing that it:- Improves executive function--our ability to focus on the things that matter and ignore the things that don't.- Results in higher scores on creative-thinking tasks.- Develops critical reasoning skills.- Delays Alzheimer's and other types of dementia by four to six years.- Improves decisions made under emotional duress.- Changes what we see, pay attention to, and recall.

“A terrific book, witty and lucid, and brimming with provocative conjectures.” (Wall Street Journal) from the author of the acclaimed New York Times bestseller GenomeBrilliantly written, The Red Queen compels us to rethink everything from the persistence of sexism to the endurance of romantic love.Referring to Lewis Carroll's Red Queen from Through the Looking-Glass, a character who has to keep running to stay in the same place, Matt Ridley demonstrates why sex is humanity's best strategy for outwitting its constantly mutating internal predators. The Red Queen answers dozens of other riddles of human nature and culture—including why men propose marriage, the method behind our maddening notions of beauty, and the disquieting fact that a woman is more likely to conceive a child by an adulterous lover than by her husband. The Red Queen offers an extraordinary new way of interpreting the human condition and how it has evolved.

"Outstanding . . . a wide-ranging invitation to think through the moral ramifications of our eating habits." —The New Yorker One of the New York Times Book Review's Ten Best Books of the Year and Winner of the James Beard Award Author of This is Your Mind on Plants, How to Change Your Mind and the #1 New York Times Bestseller In Defense of Food and Food Rules What should we have for dinner? Ten years ago, Michael Pollan confronted us with this seemingly simple question and, with The Omnivore’s Dilemma, his brilliant and eye-opening exploration of our food choices, demonstrated that how we answer it today may determine not only our health but our survival as a species. In the years since, Pollan’s revolutionary examination has changed the way Americans think about food. Bringing wide attention to the little-known but vitally important dimensions of food and agriculture in America, Pollan launched a national conversation about what we eat and the profound consequences that even the simplest everyday food choices have on both ourselves and the natural world. Ten years later, The Omnivore’s Dilemma continues to transform the way Americans think about the politics, perils, and pleasures of eating.

In this pathbreaking work, Edward S. Herman and Noam Chomsky show that, contrary to the usual image of the news media as cantankerous, obstinate, and ubiquitous in their search for truth and defense of justice, in their actual practice they defend the economic, social, and political agendas of the privileged groups that dominate domestic society, the state, and the global order.Based on a series of case studies—including the media’s dichotomous treatment of “worthy” versus “unworthy” victims, “legitimizing” and “meaningless” Third World elections, and devastating critiques of media coverage of the U.S. wars against Indochina—Herman and Chomsky draw on decades of criticism and research to propose a Propaganda Model to explain the media’s behavior and performance. What emerges from this work is a powerful assessment of how propagandistic the U.S. mass media are, how they systematically fail to live up to their self-image as providers of the kind of information that people need to make sense of the world, and how we can understand their function in a radically new way.

'A terrific book - essential reading for everyone seeking to make sense of Artificial Intelligence.' Professor Sir Adrian Smith, Director and Chief Executive of the Alan Turing Institute'Calm, informative and refreshingly free of hype, Wooldridge's effortlessly readable book is the perfect guide to the history and future of AI.' - Tom Chivers, author of 'The AI Does Not Hate You'In this mythbusting guide to AI past and present, one of the world's leading researchers shows why our fears for the future are misplacedThe ultimate dream of artificial intelligence is to build machines that are like us: conscious and self-aware. While this remains a remote possibility, rapid progress on AI in this century is already profoundly changing our world. Yet the public debate and media hype is still largely centred on unlikely prospects from sentient machines to dystopian robot takeovers.In this lively and clear-headed guide, Michael Wooldridge brings a healthy injection of humility to an overhyped field and changes the prevailing narrative on AI, revealing how these anxieties distract us from the more immediate risks that this transformative technology poses - from algorithmic bias to fake news. He also shows us how they overlook the true life-changing potential of the field he loves.The Road to Conscious Machines gives us the real story of AI, through all its booms and many busts, elucidating the discoveries of its greatest pioneers from Alan Turing to Demis Hassabis, and showing us what today's AI researchers actually think and do. As this deft and detailed survey reveals, AI appeals to fundamental questions about what it means to be human; so too do the failures and limitations of its past.

Winner Of The Pulitzer Prize In 1974 And The Culmination Of A Life's Work, The Denial Of Death Is Ernest Becker's Brilliant And Impassioned Answer To The 'why' Of Human Existence. In Bold Contrast To The Predominant Freudian School Of Thought, Becker Tackles The Problem Of The Vital Lie - Man's Refusal To Acknowledge His Own Mortality. The Book Argues That Human Civilisation Is A Defence Against The Knowledge That We Are Mortal Beings. Becker States That Humans Live In Both The Physical World And A Symbolic World Of Meaning, Which Is Where Our 'immortality Project' Resides. We Create In Order To Become Immortal - To Become Part Of Something We Believe Will Last Forever. In This Way We Hope To Give Our Lives Meaning. In The Denial Of Death, Becker Sheds New Light On The Nature Of Humanity And Issues A Call To Life And Its Living That Still Resonates Decades After It Was Written.

For more than twenty years, Naomi Klein has been the foremost chronicler of the economic war waged on both people and planet-and an unapologetic champion of a sweeping environmental agenda with justice at its center. In lucid, elegant dispatches from the frontlines of contemporary natural disaster, she pens surging, indispensable essays for a wide public: prescient advisories and dire warnings of what future awaits us if we refuse to act, as well as hopeful glimpses of a far better future. On Fire: The (Burning) Case for a Green New Deal gathers for the first time more than a decade of her impassioned writing, and pairs it with new material on the staggeringly high stakes of our immediate political and economic choices.These long-form essays show Klein at her most prophetic and philosophical, investigating the climate crisis not only as a profound political challenge but as a spiritual and imaginative one, as well. Delving into topics ranging from the clash between ecological time and our culture of "perpetual now," to the soaring history of humans changing and evolving rapidly in the face of grave threats, to rising white supremacy and fortressed borders as a form of 'climate barbarism,' this is a rousing call to action for a planet on the brink.With reports spanning from the ghostly Great Barrier Reef, to the annual smoke-choked skies of the Pacific Northwest, to post-hurricane Puerto Rico, to a Vatican attempting an unprecedented 'ecological conversion,' Klein makes the case that we will rise to the existential challenge of climate change only if we are willing to transform the systems that produced this crisis.An expansive, far-ranging exploration that sees the battle for a greener world as indistinguishable from the fight for our lives, On Fire captures the burning urgency of the climate crisis, as well as the fiery energy of a rising political movement demanding a catalytic Green New Deal.

The legendary bestseller that encouraged millions of readers to look at the hidden side of everythingWhich is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics.Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of everything. The inner workings of a crack gang. The myths of campaign finance. The telltale marks of a cheating schoolteacher. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.This revised and expanded edition of the book contains a smattering of bonus material, including selected Freakonomics columns from The New York Times Magazine; a Q&A with Steven Levitt, Stephen Dubner, and Angela Duckworth; and the New York Times Magazine profile Dubner wrote about Levitt that started it all.

Clear, simple answers to the most common and vexing questions about climate change that we can take action on right now. We can’t afford to delay climate action, but with all the shouting and disagreement, it’s hard to know where to turn. In Clearing the Air, data scientist and bestselling author Hannah Ritchie answers 50 key climate questions once and for all, clearing the air so we can take action and fix things. The first piece of good news is that Ritchie is here with answers and the steps we need to take right now. Using simple, clear data, she tackles questions such as: Is it too late? Won’t we run out of minerals? Aren’t we too polarized? The second piece of good news: The truth is far more hopeful than you might think. We’re at a critical moment for our planet, and getting the facts straight is step one. But even more crucial is feeling hopeful about what we can do next. The third piece of good news? We already have many of the solutions we need to create a more sustainable planet for future generations.