Empfehlungen basierend auf "Exponential How Accelerating Technology is Leaving Us Behind and what to Do about it"
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von David Eagleman
If the conscious mind—the part you consider to be you—is just the tip of the iceberg, what is the rest doing?In this sparkling and provocative new book, the renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate surprising mysteries: Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Why do you hear your name being mentioned in a conversation that you didn’t think you were listening to? What do Ulysses and the credit crunch have in common? Why did Thomas Edison electrocute an elephant in 1916? Why are people whose names begin with J more likely to marry other people whose names begin with J? Why is it so difficult to keep a secret? And how is it possible to get angry at yourself—who, exactly, is mad at whom?Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.
von Iain McGilchrist
A pioneering exploration of the differences between the brain’s right and left hemispheres and their effects on society, history, and culture—“one of the few contemporary works deserving classic status” (Nicholas Shakespeare, Times, UK)“Persuasively argues that our society is suffering from the consequences of an over-dominant left hemisphere losing touch with its natural regulative ‘master’ the right. Brilliant and disturbing.”—Salley Vickers, a Guardian Best Book of the Year“I know of no better exposition of the current state of functional brain neuroscience.”—W. F. Bynum, Times Literary SupplementWhy is the brain divided? The difference between right and left hemispheres has been puzzled over for centuries. Drawing upon a vast body of brain research, the renowned psychiatrist, author, and thinker Iain McGilchrist reveals that the difference between the two sides is profound—two whole, coherent, but incompatible ways of experiencing the world. The detail-oriented left hemisphere prefers mechanisms to living things and is inclined to self-interest, while the right hemisphere has greater breadth, flexibility, and generosity.In the second part of his book, McGilchrist takes the reader on a journey through the history of Western culture, illustrating the tension between these two worlds as revealed in the thought and belief of thinkers and artists from the ancient to the modern, from Aeschylus to Magritte. He ultimately argues that, despite its inferior grasp of reality, the left hemisphere is increasingly taking precedence in today’s world—with potentially disastrous consequences.
von Brian Merchant
"The most important book to read about the AI boom" (Wired): The "gripping" (New Yorker) true story of the first time machines came for human jobs—and how the Luddite uprising explains the power, threat, and toll of big tech and AI todayNamed one of the best books of the year by The New Yorker, Wired, and the Financial Times • A Next Big Idea Book Club "Must-Read" The most urgent story in modern tech begins not in Silicon Valley but two hundred years ago in rural England, when workers known as the Luddites rose up rather than starve at the hands of factory owners who were using automated machines to erase their livelihoods.The Luddites organized guerrilla raids to smash those machines—on punishment of death—and won the support of Lord Byron, enraged the Prince Regent, and inspired the birth of science fiction. This all-but-forgotten class struggle brought nineteenth-century England to its knees.Today, technology imperils millions of jobs, robots are crowding factory floors, and artificial intelligence will soon pervade every aspect of our economy. How will this change the way we live? And what can we do about it?The answers lie in Blood in the Machine. Brian Merchant intertwines a lucid examination of our current age with the story of the Luddites, showing how automation changed our world—and is shaping our future.
von HEATHERWICK THOMAS
From one of the world's most imaginative designers comes a story about humanity told through the lens of our buildings. 'This book is a super-accessible guide as to why we shouldn't put up with soulless buildings and how we might change that' GRAYSON PERRY ***** Our world is losing its humanity. Too many developers care more about their shareholders than society. Too many politicians care more about power than the people who vote for them. And too many cities feel soulless and depressing, with buildings designed for business, not for us. So where do we find hope? Thomas Heatherwick has an alternative. By changing the world around us, we can improve our health, restore our happiness, and save our planet. The time has come to put human emotion back at the heart of the design process. Drawing on thirty years of making bold, beautiful buildings, neuroscience and cognitive psychology, Heatherwick brings together vivid stories and hundreds of beautiful images into a visual masterpiece. Humanise will inspire us to do nothing less than remake our world. ***** 'Thomas Heatherwick brings a velvet sledgehammer to the way we think about buildings and how they change our lives . . . I want to live in the kind of city Heatherwick imagines!' SIMON SINEK 'Humanise is a masterwork. It's quietly furious, impassioned, rigorous and forensic in all the right doses. It leaves me very hopeful indeed about how things could go from here' ALAIN DE BOTTON
von Malcolm Gladwell
Twenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with "curiosity and humor" in this New York Times bestseller that reframes the lessons of The Tipping Point in a startling and revealing light (Shannon Carlin). Why is Miami...Miami? What does the heartbreaking fate of the cheetah tell us about the way we raise our children? Why do Ivy League schools care so much about sports? What is the Magic Third, and what does it mean for racial harmony? In this provocative new work, Malcolm Gladwell returns for the first time in twenty-five years to the subject of social epidemics and tipping points, this time with the aim of explaining the dark side of contagious phenomena. Through a series of riveting stories, Gladwell traces the rise of a new and troubling form of social engineering. He takes us to the streets of Los Angeles to meet the world's most successful bank robbers, rediscovers a forgotten television show from the 1970s that changed the world, visits the site of a historic experiment on a tiny cul-de-sac in northern California, and offers an alternate history of two of the biggest epidemics of our day: COVID and the opioid crisis. Revenge of the Tipping Point is Gladwell's most personal book yet. With his characteristic mix of storytelling and social science, he offers a guide to making sense of the contagions of modern world. It's time we took tipping points seriously. Most Anticipated in: AARP| Associated Press| Time Magazine | Oprah Daily | Chicago Tribune | Literary Hub | Publishers Weekly | Publishers Lunch
von Hannah Ritchie
Clear, simple answers to the most common and vexing questions about climate change that we can take action on right now. We can’t afford to delay climate action, but with all the shouting and disagreement, it’s hard to know where to turn. In Clearing the Air, data scientist and bestselling author Hannah Ritchie answers 50 key climate questions once and for all, clearing the air so we can take action and fix things. The first piece of good news is that Ritchie is here with answers and the steps we need to take right now. Using simple, clear data, she tackles questions such as: Is it too late? Won’t we run out of minerals? Aren’t we too polarized? The second piece of good news: The truth is far more hopeful than you might think. We’re at a critical moment for our planet, and getting the facts straight is step one. But even more crucial is feeling hopeful about what we can do next. The third piece of good news? We already have many of the solutions we need to create a more sustainable planet for future generations.
von Will Storr
'Will Storr is one of our best journalists of ideas ... The Status Game might be his best yet' James Marriott, Books of the Year, The Times What drives our political and moral beliefs? What shapes our bitterest conflicts and wildest dreams? What makes you, you? Across the world, from Papua New Guinea to Tokyo and Manhattan, humans compete for status. Through games of dominance, virtue and success, it's an obsession that has driven the best and worst of us: the Renaissance and the Industrial Revolution as well as spree killers and tyrants at the gates of Europe. But what makes status an all-consuming prize? And how can we wield our desire for it to improve our relationships, win social media battles and be the best in the workplace? A breathtaking rethink of human psychology, The Status Game will change how you see others - and how you see yourself.
von Daniel Greene
Why do we keep trying to solve poverty with technology? What makes us feel that we need to learn to code—or else? In The Promise of Access, Daniel Greene argues that the problem of poverty became a problem of technology in order to manage the contradictions of a changing economy. Greene shows how the digital divide emerged as a policy problem and why simple technological solutions to complex social issues continue to appeal to politicians and professionals who should (and often do) know better.Greene shows why it is so hard to get rid of the idea—which he terms the access doctrine—that the problem of poverty can be solved with the right tools and the right skills. This way of thinking is so ingrained that is adopted by organizations that fight poverty—which often refashion themselves to resemble technology startups. Drawing on years of fieldwork, Greene explores how this plays out in the real world, examining organizational change in technology startups, public libraries, and a charter school in Washington, DC. He finds that as the libraries and school pursue technological solutions, they win praise and funding but also marginalize and alienate the populations they serve. Greene calls for new political alliances that can change the terms on which we understand technology and fight poverty.
von Rory Sutherland
HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas."Sutherland, the legendary Vice Chairman of Ogilvy, uses his decades of experience to dissect human spending behavior in an insanely entertaining way. Alchemy combines scientific research with hilarious stories and case studies of campaigns for AmEx, Microsoft and the like. This is a must-read." —Entrepreneur ("Best Books of the Year")Why is Red Bull so popular, though everyone—everyone!—hates the taste? Humans are, in a word, irrational, basing decisions as much on subtle external signals (that little blue can) as on objective qualities (flavor, price, quality). The surrounding world, meanwhile, is irreducibly complex and random. This means future success can’t be projected on any accounting spreadsheet. To strike gold, you must master the dark art and curious science of conjuring irresistible ideas: alchemy.Based on thirty years of field work inside the largest experiment in human behavior ever conceived—the forever-unfolding pageant of consumer capitalism—Alchemy, the revolutionary book by Ogilvy advertising legend Rory Sutherland, whose TED talks have been viewed nearly seven million times, decodes human behavior, blending leading-edge scientific research, absurdly entertaining storytelling, deep psychological insight, and practical case studies from his storied career working on campaigns for AmEx, Microsoft, and others.Heralded as “one of the leading minds in the world of branding” by NPR and "the don of modern advertising" by The Times, Sutherland is a unique thought leader, as comfortable exchanging ideas with Nobel Prize winners Daniel Kahneman and Richard Thaler (both interviewed in these pages) as he is crafting the next product launch. His unconventional and relentlessly curious approach has led him to discover that the most compelling secrets to human decision-making can be found in surprising places:What can honey bees teach us about creating a sustainable business?How could budget airlines show us how to market a healthcare system?Why is it better to be vaguely right than precisely wrong?What might soccer penalty kicks teach us about the dangers of risk-aversion?Better “branding,” Sutherland reveals, can also be employed not just to sell products, but to promote a variety of social aims, like getting people to pay taxes, improving public health outcomes, or encouraging more women to pursue careers in tech. Equally startling and profound, Sutherland’s journey through the strange world of decision making is filled with astonishing lessons for all aspects of life and business. 
von Will Storr
'Will Storr is one of our best journalists of ideas … The Status Game might be his best yet' James Marriott, Books of the Year, The Times What drives our political and moral beliefs? What makes us like some things and dislike others? What shapes how we behave, and misbehave, in groups? What makes you, you? For centuries, philosophers and scholars have described human behaviour in terms of sex, power and money. In The Status Game, bestselling author Will Storr radically turns this thinking on its head by arguing that it is our irrepressible craving for status that ultimately defines who we are. From the era of the hunter-gatherer to today, when we exist as workers in the globalised economy and citizens of online worlds, the need for status has always been wired into us. A wealth of research shows that how much of it we possess dramatically affects not only our happiness and wellbeing but also our physical health – and without sufficient status, we become more ill, and live shorter lives. It's an unconscious obsession that drives the best and worst of us: our innovation, arts and civilisation as well as our murders, wars and genocides. But why is status such an all-consuming prize? What happens if it's taken away from us? And how can our unquenchable thirst for it explain cults, moral panics, conspiracy theories, the rise of social media and the 'culture wars' of today? On a breathtaking journey through time and culture, The Status Game offers a sweeping rethink of human psychology that will change how you see others – and how you see yourself.