Ogilvi o reklame
By Devid Ogilvi
Format:Softcover
V svoej knige Ogilvi formuliruet pravila raboty v reklamnom biznese i opisyvaet zakony sozdanija effektivnogo reklamnogo produkta. V knige bolee 150 tsvetnykh i cherno-belykh illjustratsij s primerami rabot, sozdannykh pri uchastii metra i ego kolleg.
Business, Economics & Careers
420 pages • Softcover
First published 2017
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Ogilvi o reklame
By Devid Ogilvi
V svoej knige Ogilvi formuliruet pravila raboty v reklamnom biznese i opisyvaet zakony sozdanija effektivnogo reklamnogo produkta. V knige bolee 150 tsvetnykh i cherno-belykh illjustratsij s primerami rabot, sozdannykh pri uchastii metra i ego kolleg.
Business, Economics & Careers
420 pages • Softcover
First published 2017
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